Sandra Waddock on Transformational Catalysts and the Role of the Arts/Creatives in Social Change

In this hybrid presentation during our WEAll Ireland Hub’s Deep Dive workshop in Derry-Londonderry on March 31, Sandra Waddock spoke with the Hub’s Community of Practice on the power of narrative change in stimulating the collective imagination around the wellbeing economy.

Dr Sandra Waddock is a professor of management at Boston College who holds the Galligan Chair of Strategy. Her interests include system transformation, transformation catalysts, memes and narratives, intellectual shamanism, stewardship of the future, management education, and multi-sector collaboration. She is the author of numerous books.

The recording began a few minutes into Sandra’s talk.